Comparison of Magento and 1C-Bitrix

A popular e-Commerce platform with a developed community and up-to-date functionality. According to BuiltWith, it is one of top 5 most popular eCommerce platforms in the world.

A commercial engine that is suitable for small and medium-sized projects. One of the most popular CMS in Runet.

Platform Description

A free Magento demo version (for the small business level) is available on company's website. There is a paid enterprise-level solution for major companies.

If you want to use 1C-Bitrix, you'll have to purchase a license — there is no demo version.

Magento has an official marketplace with extensions and basic themes. For non-standard solutions and complex integrations, it is necessary to involve developers. In recent years, Magento has become as popular in the Runet as OpenCart and Bitrix.

Ready-made templates and modules are available in the Bitrix marketplace. Free technical support is available to license holders.

You can administer an online store on Magento with no special technical expertise required. The platform supports a visual page builder, which allows you to create landing pages and product cards without any programming skills. However, you'd better assign the platform adaptation to the Runet, or the implementation of major projects to experienced specialists.

You can administer an online store on Bitrix with no special technical expertise required. The engine has an easy-to-use visual editor for publishing articles, pages and product cards. For more complex integrations, you need to involve developers.

Magento is highly scalable: support for multilingual site, multi-site, multi-currency. To change the interface language to Russian, you need to configure an additional module.

1C-Bitrix is highly scalable: support for multilingual site, multi-site, multiple interface languages.

In Magento, everything has to be documented and meet the Zend Framework standards. Easy vendor-to-vendor transition.

Magento supports SEO settings:

CNC and canonical URLs.
Generating and auto-updating website map.
Page indexing management.
Page caching
Metadata management.

1C-Bitrix has ready-made SEO modules that enable technical optimization and are used for the following purposes:

Generation and automatic updates of the site map sitemap.xml.
Generation and editing of robots.txt file.
Automatic generation or manual editing of page metadata (title, description).
Implementation of Schema.org micro-markup to get extended snippets in the search.
Implementation of the Open Graph protocol for generating catchy snippets in social networks.

PHP (Zend Framework), Apache, MySQL. Magento supports PWA technology, which ensures high website usability on mobile devices and high page loading speed.

PHP, Apache, IIS, MySQL.

A large team of developers, but everyone works according to their own standards. This might complicate the transition between vendors.