Внедрение Akeneo PIM

Akeneo PIM Implementation

Akeneo PIM is a master system that allows storing all information in a single database, as well as centralizing and managing marketing and technical information.

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Реализовано 20+ проектов по внедрению PIM-систем

Максимальное количество товаров в каталоге — 200+ млн

AKENEO PIM FUNCTIONALITY

Data Import and Export

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Импорт и экспорт данных о товарах в Akeneo PIM - KT.Team

With Akeneo, you can import raw product data from Excel and CSV files, connect to source systems and centralize your product data. Export data on-demand through the PIM interface or using your API.

Standardize and Structure

Стандартизация и структурирование данных о товарах в Akeneo PIM - KT.Team

Structure product information any way you want. Define your catalogue structure using categories, families, attributes, and more.

Simple Form for Product Data Entries

Данные о продуктах в Akeneo PIM легко заполнить- KT.Team

Akeneo helps you control all product information. Add content, assign images and multimedia files, and create product descriptions.

Mass Edit

В Akeneo PIM доступны массовые действия с карточками товаров - KT.Team

Akeneo PIM allows making product changes in bulk. This helps increase work efficiency and productivity as well as reduce the manual effort.

Advanced Rights Management

В Akeneo PIM доступно расширенное управление правами доступа к информации о товарах- KT.Team

Govern your product enrichment process by ensuring managers' exclusive access to products and field values they are responsible for.

Rules for Data Update

Задавайте правила обновления данных о товарах вAkeneo PIM - KT.Team

Use the rules for automated data updates. This helps avoid errors that might occur during the manual input of product information.

Track Catalogue Completeness and the Quality of your Data

Отслеживание полноты заполнения каталога и качества данных о продуктах в Akeneo PIM - KT.Team

Track the completeness, the quality, and the consistency of product data in both internal and external distribution channels. Use Akeneo dashboards to focus your work on what needs most improvements. Thus, the data will not be published until it is fit for the publication.

Versioning and Publication Management

Управление версиями карточек товаров в Akeneo PIM - KT.Team

You can restore products to a previous version in a single click or maintain multiple product versions to better stage particular catalogues.

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AKENEO PIM USE IN MARKETING

PXM System (product experience management system)

The system stores marketing information about a product and its variations, taking into account the rules for external publications, including positioning and target audience segmentation rules.
PXM system manages customer's product experience using available information about the customer's performance experience. Thus, being aware of customers' preferences, PXM system stores the exact data a customer is looking for in a product. For example, the same car can be advertised as "comfy and safe" to families, or as "hi-tech and comfortable" to businessmen.

AKENEO PIM TOOLS FOR PXM

Akeneo Onboarder

Onboarder helps retailers and distributors accelerate and facilitate the process of getting product updates from suppliers. Onboarder takes product information and adds it to your PIM catalogue structure, thus speeding up the registration of product data supplied and eliminating the need to change data format or convert input data.

Franklin

Franklin is Akeneo's product data intelligence platform based on AI and ML. It is a ready-made library of technical descriptions with more than 50 million products. You can map Franklin product data to Akeneo PIM with the Franklin Insights feature, or use it in any other application due to the Franklin API.