Automatically calculate promo ROI, analyze how discounts affect margin and customer behavior. Reduce the share of unprofitable promotions and increase profitability.
Our clients
The platform evaluates every promotion in numbers: revenue, ROI, customer return rate, and impact on categories. Leaders quickly see which promos are worth repeating and which are better to stop. Benefits of automating promotion effectiveness assessment for your business
The system automatically calculates the actual ROI of each promotion: revenue growth, margin growth, and repeat purchases. This eliminates subjective assessments and shows which promos truly generate profit for the company.
Many promotions are launched without calculation and run in the red. The system shows where discounts eroded margin or failed to drive sales growth. This helps eliminate unprofitable promos and reallocate budget to effective ones.
The system evaluates not only sales during the promotion, but also customer behavior afterward. It shows whether customers return and become more loyal, allowing for a more accurate calculation of long-term impact.
Based on the collected data, the platform generates recommendations: which promo mechanics work, which categories are best to stimulate, and when to launch promotions. This lets the chain build strategy on data, not guesswork.
A digital promo evaluation system shows the real ROI, impact on sales and loyalty, and helps drop unprofitable mechanics while scaling effective ones. The solution includes:
We calculate actual promo ROI: revenue, margin, repeat purchases
Analyze promo impact on categories, stores, and customer behavior
We create reports and recommendations to optimize your promo strategy. Business result:
Reject unprofitable promotions and reallocate budget
Increase promo-driven profit by up to 20% through effective mechanics
Increased customer loyalty through targeted promotions Solutions without unnecessary complexity, from idea and analysis to results
We consult We discuss goals and tasks, define priorities, and set expected outcomes for the joint work
We analyze your processes We study current processes and approaches, identify growth points, and determine which solution will deliver tangible results
We plan the solution rollout We discuss goals and tasks, define priorities, and set expected outcomes for the joint work
Launch and support We implement the solution, train your team and provide support so the solution delivers tangible value
We calculate promo ROI, assess the impact on categories and customers, and remove unprofitable promotions. 22% profit growth from promotions 30% fewer unprofitable promotions 2x higher customer return after promotions 100% transparency in effectiveness calculations Customer reviews
