Multi-domain MDM
Products, customers, suppliers and locations are managed in one model — a single version of the truth instead of out-of-sync reference data in every system.
PIM · MDM · DAM
Riversand (now part of Syndigo) is a cloud-native master data and product information management platform built on a microservices architecture.
A single source of truth on products and customers is distributed to all channels: website, marketplaces, ERP, print — without manually rebuilding exports.
Our clients
Industry solutions
Capabilities
Products, customers, suppliers and locations are managed in one model — a single version of the truth instead of out-of-sync reference data in every system.
Identities from multiple sources are stitched into a single reference profile by AI algorithms, removing duplicates and inconsistencies in product and customer records.
10,000+ validation rules and 20,000+ custom checks catch errors before publishing — fewer returns and complaints caused by wrong attributes.
Complete, enriched records are prepared once and reused — cutting time-to-market for new SKUs and product lines.
Data is distributed to the website, marketplaces, ERP and print via API — you can sell in a new channel without manually rebuilding exports.
Approval routes and data KPIs assign accountability — a controlled process instead of blind edits in Excel.
Components scale independently to match catalog load — the platform handles assortment growth without rewriting the core.
Business logic moves into apps and microservices alongside the core — customization without forking, while platform updates stay painless.
Data quality and catalog completeness are visible in dashboards — assortment decisions are made on facts, not guesses.
Approach
We don't fork or patch the Riversand core. Riversand stays on the standard upgradeable version — we move business logic into separate microservices alongside, so platform updates don't break your customizations.
Where a mature international solution exists, we use it instead of inventing our own protocol or platform. Before writing code, we study how the problem is already solved in the industry.
The solution is loosely coupled and documented: it can be handed over between teams and contractors without rewriting. You are not tied to us.
AI compatibility
Matching and deduplication algorithms link records from different sources into a golden profile, the foundation of reliable master data for downstream analytics and AI.
PIM/MDM provides a structured, verified body of attributes — a quality input for recommendation models, search and description generation.
Open API and a service-based architecture make it possible to connect external AI services and MCP agents to the catalog without changing the platform core.
Validation rules and automation fill gaps and normalize attributes — reducing the manual workload of content managers.
Syndigo is building GoPilots and agentic scenarios on top of the catalog, and a single source of data makes AI agents in commerce predictable and manageable.
News
Verified, GS1-aligned product data (attributes, images, and dimensions) from Syndigo is connected directly to Blue Yonder planning and execution workflows—one product record update in Syndigo propagates across the entire Blue Yonder Network without manual data cleansing by procurement teams. Announced at the Blue Yonder ICON conference.
Business users run Synapse agentic workflows for item creation, onboarding, enrichment, and syndication through natural-language chat instead of the PIM interface. Announced at Syndigo Connect.
Synapse runs AI agents across product, supplier, location, compliance, and performance data as a single digital twin, built on the multi-domain MDM core inherited from Riversand's 2021 acquisition. Human oversight of the agents is promised, not full autonomy.
Added Enhanced Content Layout Design for auto-generating rich-media item pages, AI GoPilot for extracting attributes from photos and validating data quality, and AVMT for automatically mapping brand attributes to a specific retailer's fields. The 'Is it Live' analytics were expanded to track publishing across more retailers.
Projects