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PIM and product publishing to Lamoda for Calzedonia

PIM, storefront, media, availability, Kafka, and Lamoda integration within the product data loop.

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Key takeaways

  • PIM, storefront, media, availability, Kafka, and Lamoda integration within the product data loop.
  • Delivered by KT.Team. The CIS source page carries the full project story, metrics and interface screenshots.

Challenge

The Calzedonia project grew a large PIM/e-commerce landscape: product data, storefront, media, availability, Kafka and Lamoda integration. KT.Team handled media discrepancies, placeholders, availability recalculation, PIM-Lamoda mapping, SEO links and product publishing rules.

Calzedonia case — PIM and publishing products to Lamoda
PIM and product data for e-commerce

Solution

The materials contain no quantitative metrics, so the case records a technical result: stabilized data and product publishing between PIM, the storefront and an external marketplace, where the quality of product cards, media and availability directly affect e-commerce operations.

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eCommerceIntegrationsKafkaPIM/MDM/DAMRetail
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