Client
The La Nature online store offers European brands of designer jewelry made by hand by the best artists and craftsmen.
The problem
The site did not meet the criteria of a modern user in terms of speed and attractiveness. The customer wanted to update the website design, make it modern and innovative.
Solution
- Website redesign.
- Development of an omnichannel online store with integrations with CRM and ERP (Bitrxi24/1C UT).
- Implementation of the PWA front for Magento, accounting for analytics.
PWA implementation
In partnership with DIVANTE.CO We've been developing Vue.Storefront, an ultra-fast front technology for La Nature, for many months.
After the introduction of PWA, the page loading speed reached 0.1 seconds!
Mobile version
0.1 sec page load speed
from 0.74 per cent to 1.22 per cent conversion has increased
by 30% product view rate increased per session
Review
“Our online store urgently needed renovation and a “new breath”. We chose kt.team in a competition on one of the tender platforms. You bribed you with your progressiveness and, most importantly, your courage to use the most advanced web development stacks.
I would also like to note the professionalism of the design team: without further questions or discussions, we immediately caught our mood and vision of the result.
The result is a very subtle, concise and beautiful design!
Well done guys, keep it up!”
Denis Fedyunin, CIO La Nature
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